Monday, December 7, 2009

Class Highlights

This Journalism class is so fun.
First, it showed me lots of history and knowledge of all kinds media. At the beginning I am afraid I will get lost in this class but actually it's not hard and I have lots of fun in it. And I can also see lots of valuable stuff relate to media.
Second, I really enjoy the time that we watched movie together. we can learn lot of things in it.
Third, I really enjoy the time that we worked for TV production. I believe that's a really good experience for everyone. I am so glad to see all kinds of machines that for making a video and the result that we made at the end.
I will recommend this class to my friends and take more journalism classes in the future.

Tuesday, December 1, 2009

Media Ethics/ Media Law

Fender loses guitar copyright case:Guitar makers Fender have lost an application to make its Stratocaster, Telecaster and Precision guitar body shapes a trademark in the USA.

http://www.musicradar.com/news/guitars/fender-loses-guitar-copyright-case-201886

I think its normal that always see the similar stuff. And for the shape, not really can change a lot for guitars. So its hard to gain the copyright.

Propaganda in Advertising/ PR

I propose a PR campaign for a positive value - stop smoking.
I will make an advertisment that show 2 different lungs of people. One of them smoke and the other didnt. The lung of the smoking one should be much darker than the other. Using the easy picture to show people what damage does smoke bring to us. Stop smoking is a good way to be healthy.